Evaluating Video 1

The Script - The Man Who Can't Be Moved

It starts with a mix between handheld camera and a tracking shot of his feet, which makes the audience feel as though in the video. By making the audience feel as though in the video, the audience is intrigued and is influenced to carry on watching the video. This technique also makes the feelings and emotions more intense for the audience, another way of encouraging them to watch the whole video. Before the singer even start to sing, there is a quick burst of shots. Using fast cuts to show the feet walking and the singer looking around. The main singer is singing throughout the narrative while still acting. As it goes to the band shots, they are in an isolated area, which helps to split the narrative from the band. The camera uses a wide shot to capture and show the whole band to the audience. It changes to the close up shots of the main singer, this is done during a key part of the song, to help emphasise the emotion and feelings for the audience. Then mid shots are used on the lead guitarist, to show the audience the guitarist playing to the song, which seems to be a convention in many music videos.

During the chorus there are more frequent cuts between the band shots and the narrative shots. Fast cuts are used during the chorus, however during the key words the camera sticks on the singer, using longer shots, so to capture the feelings the audience should be feeling. I have noticed that the band members rarely look directly at the camera, but when they do it is during the circular tracking shots. All of the members of the band are wearing black and white, which is kept to throughout the video. It seems to be a convention of the band, as they are the colours used in other videos that I have also looked at.