Research - Evluation of Magazine advert 3

Magazine Advert - Jessie J

This is a magazine advert for the artist 'Jessie J.' It is intended to advertise the new album from 'Jessie J' to the audience. When evaluating the magazine advert I will be looking for what features make it appealing to the audience, and what conventions are associated with a magazine advert. The above shows the two adverts  In the image above I have highlighted the features of the magazine advert that have made it attractive to the audience. I am now going to go through each feature and convention the and why I feel it makes the advert more appealing to the audience:

- The image of the artist takes up half of the page, which appeals to the audience that are fans.

- The name of the artist uses a large bold font, which has made it stand out and attract the audience. The name has taken up the majority of the middle of the page, which makes it very eye-catching.

- The name of the album is just below the logo/name. They have used the same font style as the one used for the name of the artist. This is the second largest font, after the name of the artist. 

- The designer has included a list of the albums most popular songs, which should appeal to the audience and encourage them to purchase the album.

- The colour scheme for the magazine advert is black and white. These colours contrast with each other, which makes them stand out to the audience. As the colours contrast with each other, the text and images are more eye-catching and encourage the audience to look at the magazine advert.

- At the bottom of the page is the contact information and the web address of the artists website. This encourages the audience to go to the website, which will further encourage the audience to purchase the album.